Conservation Tracker

National
Audubon
Society

The National Audubon Society is a national non-profit environmental organization dedicated to conservation of birds and their habitat. We helped them design the 'Conservation Tracker', an internal decision making tool that tracks progress across all of their initiatives.

The Conservation Tracker maps the geographic locations of the Audubon's global initiatives and tracks the progress across strategies, landscapes and species. Progress is measured using metrics such as species population and achievement of specific objectives.

Each strategy can be explored by geographic location and users can view the response, actions, threats and partners related to a specific habitat and/or species.