Interactive Annual Report

Project
CETI's
Annual
Report

Project CETI, a pioneering organization dedicated to understanding interspecies communication, needed a visually-stunning and engaging annual report to capture the public's imagination.

VIEW REPORT

Our Approach

Pact Media designed a multi-faceted solution to showcase Project CETI’s achievements and inspire deeper engagement.

Strategic Design & Visual Storytelling

Discovery Phase: Through research, mood boards, and brand review, we developed a cohesive creative theme that aligned with Project CETI’s objectives.

Infographic Development: We created a central infographic (focusing on Project CETI’s scientific process) with clear visuals and concise explanations.

The Interactive Annual Report

Visually Appealing: Breathtaking visuals and captivating layouts replaced static presentations, enhancing audience engagement.

Interactive Storytelling: The interactive website offered a dynamic experience, allowing users to explore project details at their own pace.

Informative Infographics: The central infographic provided a clear and concise overview of Project CETI’s complex procedures, fostering comprehension.

Clear Calls to Action: Strategically placed buttons encouraged users to subscribe to the newsletter and support Project CETI’s mission through donations.

The Impact

Project CETI’s interactive annual report is a testament to the power of visual storytelling and strategic design. By combining data-driven design principles and an interactive platform, Pact Media helped Project CETI:

Captivate a Broader Audience: The visually engaging format effectively captured the attention of both existing supporters and new audiences unfamiliar with Project CETI.

Deeper Engagement: The interactive experience encouraged users to delve deeper into Project CETI’s work, fostering a stronger connection to their mission.

Enhanced Understanding: The clear and concise infographic streamlined the explanation of Project CETI’s complex research process.

This successful project showcases Pact Media’s ability to create impactful digital experiences that inform, engage, and inspire action.